To see product details, add this item to your cart. You can always remove it later.
FREE Returns
Added to

Sorry, there was a problem.

There was an error retrieving your Wish Lists. Please try again.

Sorry, there was a problem.

List unavailable.

ghd Platinum+ Styler ― 1" Flat Iron Hair Straightener, Professional Ceramic Hair Styling Tool for Stronger Hair, More Shine, & More Color Protection ― White

4.2 4.2 out of 5 stars 1,135 ratings

To see product details, add this item to your cart. You can always remove it later.
FREE Returns
White
1 Count (Pack of 1)

Purchase options and add-ons

Product Benefits Set to the optimum styling temperature of 365°F for no extreme-heat styling damage, stronger hair, and more shine. See more
Shape Barrel
Brand ghd
Hair Type All
Material Ceramic

About this item

  • GHD'S 1st SMART PROFESSIONAL HAIR STRAIGHTENER ― The Platinum+ hot tool flat iron predicts your hair’s needs for ultimate results and stronger, visibly healthier hair in one stroke.
  • PERSONALIZED HAIR STYLER RESULTS ― Unique ultra-zone predictive technology recognizes hair thickness & speed of styling and monitors heat over 250x per second to adjust accordingly, always ensuring the perfect temperature for results personalized to you.
  • HEALTHIER CERAMIC FLAT IRON STYLING ― 365ºF optimal styling temperature minimizes hair damage for 70% stronger hair and 2x more color protection compared to a styler working at 450ºF.
  • FLAT IRON WAVES ― Advanced floating plates with an ultra-gloss coating for effortless styling and 75% more shine vs. naturally dried hair. The unique wishbone hinge and round barrel enables versatile, snag-free styling to create sleek styles, curls, or waves.
  • UNIVERSAL VOLTAGE WITH SLEEP MODE ― You can be as fierce as you want with the same outstanding performance anywhere in the world and with the automatic sleep mode after 30 minutes of non-use, worrying about if your ceramic hair straightener is switched off is a thing of the past.

Introducing Ralph Lauren Fragrances Polo 67
A bold, bright fragrance for the man who dares to dream. Shop now

Frequently bought together

$279.00 ($279.00/Count)
Get it as soon as Wednesday, Apr 3
In Stock
Ships from and sold by Amazon.com.
+
$25.00 ($6.25/Fl Oz)
Get it as soon as Wednesday, Apr 3
In Stock
Ships from and sold by Amazon.com.
Total price:
To see our price, add these items to your cart.
Details
Added to Cart
Choose items to buy together.

From the brand


From the manufacturer

blonde model on red velvet couch with white platinum+ styler from ghd
hair straightener, professional hair straightener, ghd platinum, professional ceramic flat iron

OUR 1ST SMART STYLER

Monitors heat 250x per second to maintain 365ºF optimal styling temperature for 70% stronger hair, 20% more shine & 2x more color protection.

hair straightener, professional hair straightener, ghd platinum, professional ceramic flat iron

PERSONALIZED RESULTS

Ultra-zone predictive technology recognizes hair thickness & speed of styling and adjusts accordingly so you get results personalized to you.

hair straightener, professional hair straightener, ghd platinum, professional ceramic flat iron

MORE THAN A STRAIGHTENER

Unique wishbone hinge and round barrel enables versatile, snag-free styling to create sleek locks, curls, flicks or waves.

black platinum+ with bodyguard heat protect spray to make killer combo on black background

KILLER COMBOS

Create your ultimate hairstyle with a salon finish with a collection of ghd styling products featuring our advanced heat styling technology.

platinum+ collage for styling your hair for a ghd - good hair day (desktop)

Product Description

Product Description

Ultra-zone predictive technology monitors heat 250x per second across the plates and adjusts to your styling speed and hair thickness, ensuring the optimum styling temperature of 365ºF at all times. Achieve personalized results with less breakage, snag-free styling, & 75% more shine.

About ghd

The award-winning HAIR STYLING brand ghd has a mission to create good hair days. The brand’s scientists work with stylists to develop patented technologies.

Product details

  • Item model number ‏ : ‎ 10000022239
  • Date First Available ‏ : ‎ July 16, 2018
  • Manufacturer ‏ : ‎ ghd Professional North America Inc.
  • ASIN ‏ : ‎ B07F7Q4PTN
  • Country of Origin ‏ : ‎ China
  • Customer Reviews:
    4.2 4.2 out of 5 stars 1,135 ratings

Compare with similar items

This Item
ghd Platinum+ Styler ― 1" Flat Iron Hair Straightener, Professional Ceramic Hair Styling Tool for Stronger Hair, More Shine, & More Color Protection ― White
ghd Platinum+ Styler ― 1" Flat Iron Hair Straightener, Professional Ceramic Hair Styling Tool for Stronger Hair, More Shine, & More Color Protection ― White
Recommendations
ghd Gold Styler ― 1" Flat Iron Hair Straightener, Professional Ceramic Hair Straightening Styling Tool for Stronger Hair & More Color Protection ― Black
dummy
Paul Mitchell Pro Tools Express Ion Style+ 1" Ceramic Flat Iron, Adjustable Heat Settings, For Straightening + Curling
dummy
ghd Original Styler ― 1" Flat Iron Hair Straightener, Optimum Styling Temperature for Professional Salon Quality Results, No Extreme-Heat Styling Damage, Ceramic Heat Technology ― Black
dummy
Hot Tools Pro Artist Black Gold Evolve Ionic Salon Hair Flat Iron | Long-Lasting Finish for Straightening Hair, (1-1/4 in)
dummy
Remington Shine Therapy 1 inch Hair Straightener Iron, Flat Iron for Hair Infused with Argan Oil & Keratin, Professional Ceramic Flat Iron for Less Frizz, Shinier & Smoother Hair, Hair Styling Tools
Details
Added to Cart
Details
Added to Cart
Details
Added to Cart
Details
Added to Cart
Details
Added to Cart
Details
Added to Cart
Price$279.00$239.00$131.50-40% $125.30
List:$209.00
-53% $56.28
List:$119.99
-31% $20.77
List:$29.99
Price Per Unit$279.00 / Count$239.00 / Count$131.50 / Count$125.30 / Count$56.28 / Count$20.77 / Count
Delivery
Get it as soon as Wednesday, Apr 3
Get it as soon as Wednesday, Apr 3
Get it as soon as Wednesday, Apr 3
Get it as soon as Wednesday, Apr 3
Get it as soon as Wednesday, Apr 3
Customer Ratings
Easy to use
3.8
4.6
4.1
4.7
4.7
Value for money
2.9
2.2
3.8
4.6
4.6
Temperature Control
4.2
4.3
4.0
4.6
4.7
For traveling
4.2
4.2
4.5
Light weight
4.5
5.0
4.4
Sold By
Amazon.com
Amazon.com
Amazon.com
Amazon.com
Amazon.com
Small Town Premium Supplements
size
1 Count (Pack of 1)
1 inch
1 Count (Pack of 1)
1 inch
1.25 Inch (Pack of 1)
1 inch
heater material
Ceramic
Ceramic
Ceramic
Ceramic
Titanium
Ceramic
max temperature
365 f stop
365 f stop
210 degrees celsius
365 degrees fahrenheit
455 degrees fahrenheit
450 degrees fahrenheit
material
Ceramic
Ceramic
Ceramic
Ceramic
Ceramic, Titanium
Ceramic
power source
Corded Electric
Corded Electric
Corded Electric
Corded Electric
Corded Electric
Corded Electric
hair type
All
All
All
All
Curly
All

Important information

Safety Information

Keep away from water. This product should not be used by children.

Directions

Place hair straightener close to root, gently move toward the tip of the section in one gliding motion.

Wattage

300 watts

Bulb Voltage

110 volts

Legal Disclaimer

Statements regarding dietary supplements have not been evaluated by the FDA and are not intended to diagnose, treat, cure, or prevent any disease or health condition.

Looking for specific info?

Customer reviews

4.2 out of 5 stars
4.2 out of 5
1,135 global ratings
Broken, less than a year (but immediately kinda)
1 Star
Broken, less than a year (but immediately kinda)
UPDATE 2024: They've lost a customer for life. It's 2024, this $300 straightener has been replaced once because it pulls hair (look at picture), it's a design flaw that was unchanged when we finally got our replacement (process took over a month). This replacement has now, multiple times, done this "overheating" failsafe immediately after it's plugged in. That's on top of the pulling because they didn't design the body properly or chose junk materials. DO NOT BUY THIS. The GHD we had before this lasted over 5 years for half the price and never pulled or failed in any way until it finally did.2023: Bought this for my wife last year, as her previous GHD Straightener finally stopped working. I want to say we paid about $200 for that, and it lasted something very impressive; like 5 years+.This one, however, the GHD Platinum+ Professional Performance 1" Smart Styler has been trouble since the start. Immediately, the thing was grabbing her hair as the straightened. Annoying, but she dealt with it because when I contacted GHD it would have been this whole process where I wasn't sure I'd get a brand new one in return. Despite there clearly being a defect as the previous 1" GHD didn't grab her hair.Now, after almost a year of owning, this thing won't even turn on. It flashes red or something similar she said. Not only is newer, but it's also more expensive and supposedly "smarter" than the old model that worked flawless until it didn't.I would not recommend getting this. Now, I have to go through warranty pains on something that I never should have. What's worse, is I'm sure they won't send her one in the meantime. I'll have to send this in and wait for weeks.
Thank you for your feedback
Sorry, there was an error
Sorry we couldn't load the review

Top reviews from the United States

Reviewed in the United States on October 23, 2023
Color: WhiteSize: 1 Count (Pack of 1)Verified Purchase
16 people found this helpful
Report
Reviewed in the United States on October 14, 2020
Color: WhiteSize: 1 Count (Pack of 1)Verified Purchase
27 people found this helpful
Report
Reviewed in the United States on November 26, 2023
Color: WhiteSize: 1 Count (Pack of 1)Verified Purchase
6 people found this helpful
Report
Reviewed in the United States on December 27, 2022
Color: WhiteSize: 1 Count (Pack of 1)Verified Purchase
Customer image
1.0 out of 5 stars Broken, less than a year (but immediately kinda)
Reviewed in the United States on December 27, 2022
UPDATE 2024: They've lost a customer for life. It's 2024, this $300 straightener has been replaced once because it pulls hair (look at picture), it's a design flaw that was unchanged when we finally got our replacement (process took over a month). This replacement has now, multiple times, done this "overheating" failsafe immediately after it's plugged in. That's on top of the pulling because they didn't design the body properly or chose junk materials. DO NOT BUY THIS. The GHD we had before this lasted over 5 years for half the price and never pulled or failed in any way until it finally did.

2023: Bought this for my wife last year, as her previous GHD Straightener finally stopped working. I want to say we paid about $200 for that, and it lasted something very impressive; like 5 years+.

This one, however, the GHD Platinum+ Professional Performance 1" Smart Styler has been trouble since the start. Immediately, the thing was grabbing her hair as the straightened. Annoying, but she dealt with it because when I contacted GHD it would have been this whole process where I wasn't sure I'd get a brand new one in return. Despite there clearly being a defect as the previous 1" GHD didn't grab her hair.

Now, after almost a year of owning, this thing won't even turn on. It flashes red or something similar she said. Not only is newer, but it's also more expensive and supposedly "smarter" than the old model that worked flawless until it didn't.

I would not recommend getting this. Now, I have to go through warranty pains on something that I never should have. What's worse, is I'm sure they won't send her one in the meantime. I'll have to send this in and wait for weeks.
Images in this review
Customer image
Customer image
11 people found this helpful
Report
Reviewed in the United States on September 17, 2021
Color: WhiteSize: 1 Count (Pack of 1)Verified Purchase
6 people found this helpful
Report
Reviewed in the United States on December 10, 2023
Color: WhiteSize: 1 Count (Pack of 1)Verified Purchase
7 people found this helpful
Report
Reviewed in the United States on November 24, 2023
Color: WhiteSize: 1 Count (Pack of 1)Verified Purchase
4 people found this helpful
Report

Top reviews from other countries

Translate all reviews to English
Sid
5.0 out of 5 stars Vale la pena
Reviewed in Mexico on July 19, 2023
Color: WhiteSize: 1 Count (Pack of 1)Verified Purchase
Customer image
Sid
5.0 out of 5 stars Vale la pena
Reviewed in Mexico on July 19, 2023
Si es un poco más costosa que muchas otras marcas en el mercado pero si es un producto que valga la pena. Se calienta en 10 segundos, te avisa cuando ya está en la temperatura, el cabello se siente muy suave, en otras planchas he sentido que lo deja tieso, la temperatura de me hace adecuada, si bien mi cabello es grueso y requiere más de una pasada porque también es rizado, al día siguiente si tuve que darle una pasada a algunos mechones porque se onduló pero el cabello se siente saludable, nada quemado. El producto se tiene que registrar y cuenta con 3 años de garantía. Algo que leí y se me hizo bien, es que la plancha tiene un termostato que le ayuda a mantener la misma temperatura aunque dure muchas horas prendido, no pesa nada y el agarre es muy ergonómico.
Images in this review
Customer image Customer image Customer image
Customer imageCustomer imageCustomer image
5 people found this helpful
Report
Jamie
5.0 out of 5 stars Lots of money, but it’s worth it
Reviewed in Canada on February 3, 2020
Color: WhiteSize: 1 Count (Pack of 1)Verified Purchase
26 people found this helpful
Report
Alejandra Jauregui
5.0 out of 5 stars Me encantó!
Reviewed in Mexico on June 28, 2023
Color: WhiteSize: 1 Count (Pack of 1)Verified Purchase
3 people found this helpful
Report
Paopuig
5.0 out of 5 stars Excelente
Reviewed in Mexico on August 1, 2023
Color: WhiteSize: 1 Count (Pack of 1)Verified Purchase
Customer image
Paopuig
5.0 out of 5 stars Excelente
Reviewed in Mexico on August 1, 2023
Buscaba reemplazo de mi antigua plancha que duró 10 años así q investigue varias opciones, esta no es barata pero tampoco la más cara y me pareció una buena inversión, funciona perfectamente , hasta ahora lo vale :)
Images in this review
Customer image
Customer image
One person found this helpful
Report
Mayra
4.0 out of 5 stars Bien pero…
Reviewed in Mexico on February 15, 2024
Color: WhiteSize: 1 Count (Pack of 1)Verified Purchase
One person found this helpful
Report

Disclaimer: While we work to ensure that product information is correct, on occasion manufacturers may alter their ingredient lists. Actual product packaging and materials may contain more and/or different information than that shown on our Web site. We recommend that you do not solely rely on the information presented and that you always read labels, warnings, and directions before using or consuming a product. For additional information about a product, please contact the manufacturer. Content on this site is for reference purposes and is not intended to substitute for advice given by a physician, pharmacist, or other licensed health-care professional. You should not use this information as self-diagnosis or for treating a health problem or disease. Contact your health-care provider immediately if you suspect that you have a medical problem. Information and statements regarding dietary supplements have not been evaluated by the Food and Drug Administration and are not intended to diagnose, treat, cure, or prevent any disease or health condition. Amazon.com assumes no liability for inaccuracies or misstatements about products.