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Roku Premiere | HD/4K/HDR Streaming Media Player, Simple Remote and Premium HDMI Cable, Black

4.7 4.7 out of 5 stars 94,537 ratings
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Purchase options and add-ons

Compatible Devices Television
Connector Type HDMI
Brand Roku
Connectivity Technology Wi-Fi
Color Black

About this item

  • Watch what you love: Upgrade your streaming with a massive selection of free, live, and premium TV, including Roku Originals and 200+ free live TV channels on The Roku Channel
  • Incredible picture, exceptional value: Whether you’re streaming in HD, 4K, or HDR, you’ll enjoy picture quality that’s optimized for your TV with sharp resolution and vivid color
  • Tons of power, tons of fun: Compact and power-packed, you'll stream your favorites with ease, including movies and series on HBO Max, Netflix, Disney+, and Prime Video
  • Setup is a cinch: Plug it in with the included Premium High Speed HDMI Cable, connect to the internet, and start streaming—it’s that simple
  • Simple remote: It’s got everything you need to start streaming, plus shortcut buttons to popular streaming channels
  • Always up to date: Get the latest features, newest channels, and more with automatic software updates
  • The free Roku mobile app: Control your Roku device with a second remote, search with your voice, enjoy private listening with wireless headphones, and more on your iOS or Android device
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Roku Premiere | HD/4K/HDR Streaming Media Player, Simple Remote and Premium HDMI Cable, Black

Roku Premiere | HD/4K/HDR Streaming Media Player, Simple Remote and Premium HDMI Cable, Black

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What's in the box

  • Roku Premiere
  • Removable Adhesive Strip
  • Remote
  • Power Adaptor
  • USB power cable
  • Premium High Speed HDMI Cable
  • Two AAA batteries

    • Product Description

    Incredible picture at an exceptional value. Roku Premiere is the simple way to start streaming in HD, 4K, and HDR picture. Easily find and enjoy movies in brilliant 4K picture with the 4K Spotlight channel. Setup is simple—just plug it into your TV with the included Premium High Speed HDMI® Cable and connect to the internet. Start streaming a massive selection of free, live, and premium TV, including Roku® Originals only on The Roku Channel. The customizable home screen puts your favorite channels like Disney+, Prime Video, HBO Max, Apple TV+, Netflix, Sling, and Hulu front and center, so you can spend your time streaming—not scrolling. Use the free Roku mobile app as a convenient second remote and enjoy voice search, private listening with wireless headphones, and more. This Roku Premiere also works with popular voice assistants. Ask your Alexa or Google Assistant-enabled device to launch channels, search for entertainment, control your streaming, and more. You can also control your TV using the Apple Home app or Siri on your Apple devices plus share videos, photos, and music from your Apple device using AirPlay.

    Customer reviews

    4.7 out of 5 stars
    4.7 out of 5
    94,537 global ratings

    Customers say

    Customers like the ease of use, variety of channels, and streaming quality of the TV. For example, they mention that it's easy to set up and use, has a fast and intuitive interface, and streams content smoothly. Some are happy with image quality, and value. That said, some complain about connectivity issues and the remote control.

    AI-generated from the text of customer reviews

    2,426 customers mention1,814 positive612 negative

    Customers like the quality of the tuner. For example, they say it has performed adequately, works great in the hotel, and has no issues. Some say it's perfect for families not wanting cable TV, and is easy to set up.

    "Seems to work well in all respects that I have tried at this point. Mainly used to turn an older TV into a Smart TV. Reasonably priced" Read more

    "Works as advertised. Easy to set up and use." Read more

    "...Quality is great and works well.Issue was the constant pop us during set up to add card information...." Read more

    "...This was the fourth one purchased. And this last one the remote stopped working . Luckily one of the other Roku remotes works ...." Read more

    2,176 customers mention2,035 positive141 negative

    Customers find the Roku easy to set up and use with a lot of apps to choose from. They also say the interface is fast and intuitive, and the remote control is easy to understand and use. Customers say the device is easy added to and removed from the TV, and it's easy to switch from app to another. They say the program and UI are fine, and that it simplifies controlling TV.

    "...problems with Fire stick that I do with Roku, and it is easily added to and removed from the TV, so it is likely to be our option for travelling...." Read more

    "Works as advertised. Easy to set up and use." Read more

    "Easy to set up. Purchased it for Crunchy roll since other smart TVs do not have. Quality is great and works well...." Read more

    "...The interface is fast and intuitive (so are customizations) and I have no streaming issues...." Read more

    1,251 customers mention1,163 positive88 negative

    Customers like the value of the Roku. They say it's the best bang for the buck when it comes to streaming on any TV, it works great, and it'll save them money on cable. They also appreciate the free one week trials of premium channels. Overall, customers recommend the product and say it does Netflix and Amazon Prime well.

    "...Also Roku steers you to all free streaming. NO monthly fees!..." Read more

    "...Mainly used to turn an older TV into a Smart TV. Reasonably priced" Read more

    "It’s well worth the price if you do nothing but watch YouTube channels for free!" Read more

    "Great product. Durability and great quality item. Highly recommend. Price is right." Read more

    960 customers mention693 positive267 negative

    Customers like the streaming capabilities of the product. They say it streams content smoothly, has no issues streaming at all, and is responsive. Some say the device is an ok streaming device that fulfills all their streaming needs.

    "...Also Roku steers you to all free streaming. NO monthly fees!..." Read more

    "Fast update and the system is fast compared to the old units." Read more

    "...I wish I had known that the base model means the streaming isn't quite as smooth and quick as I have come to expect from my other streaming services...." Read more

    "...The pictures are crisp and clear for 1080P and the best part is I can access Netflix, and Hulu and HBO Go, all the stuff I could only access on my..." Read more

    622 customers mention510 positive112 negative

    Customers like the image quality of the tuner. They mention that the picture quality is great, the audio quality is better than the firestick, and the 4K picture is solid. Some say that the streaming quality is good for other streaming services and that it plays 4K content.

    "...is at the other end of the house from the router, and the screen is a bit more familiar since it mimics Prime, which we were already used to...." Read more

    "...Tried again, the image was looking better but the roku still wouldn’t let me have the 4k hdr 60hz...." Read more

    "...Well I did just that, and don't get me wrong, I LOVE it!! The picture is so clear and crisp and beautiful and I can access Netflix and HBO Go on the..." Read more

    "...with the Roku Express and save $5, BUT the Roku Premiere gives you up to 4K resolution and also supports HDR compared to the limit of 1080p with..." Read more

    306 customers mention264 positive42 negative

    Customers like the variety of channels on the tuner. They say it brings in all the Spectrum channels as well as hundreds of apps. They also appreciate the streaming channels and the option to subscribe to pricier channels. Customers say the show search over all channels is especially impressive. They find the product easy to use and say it's very easy to add new channels. They mention the remote is great and they can voice search for channels and movies.

    "...It's got all the streaming channels we need, and there are plenty more to dive into that offer free viewing that'll take time to get familiar with...." Read more

    "Perfect for families not wanting cable TV. So many channels. Perfect." Read more

    "...The app selection is pretty great. The Roku channel is particularly nice because the video quality is superb, and it doesn't cost anything to watch...." Read more

    "...this has plenty of free apps and a nice selection of free movies...." Read more

    365 customers mention174 positive191 negative

    Customers are mixed about the remote control. Some mention the remote is nice, simple, and spectacular. They also say it can be controlled by a universal remote. However, some customers say it's inconvenient having to use the TV remote.

    "...it doesnt do 5ghz wifi. and the remote has to be line of site. So....but the roku streaming stick +Ok...." Read more

    "...It's light, feels like soft-touch plastic, and the buttons are very responsive.The Roku Premier box itself is very unobtrusive...." Read more

    "...The only real drawback again is the infrared remote which requires the unit be in the line of sight for use...." Read more

    "...Those have great controls and added features that the lower models don't have BUT a review that I had read recently said that you CAN use the Roku..." Read more

    533 customers mention107 positive426 negative

    Customers are dissatisfied with the connectivity of the TV. They mention that it only connects on the 2.4 GHz band, is unreliable, and would not connect to their home internet router. They also say that it has inadequate networking to actually handle 4K HDR. Some customers also report that the TV loses connection to the Wi-Fi and cannot reconnect itself without having to do a full reset.

    "...Same issue - unreliable, wouldn't connect to our home internet router, wouldn't show up on our phones' apps, we couldn't cast anything, etc etc etc...." Read more

    "...alone is so poor it’s not even funny you can only do 2.4 there is no 5ghz WiFi and the top that off the 2.4 link rates on a 10 meg DSL was 11 and on..." Read more

    "...Sometimes I get the message the HDMI cable is not 4K compatible but the message shows you how to re-sync it and I was able to fix it when it happens...." Read more

    "...The ability to connect Bluetooth headphones via the Roku app on my phone for private listening...." Read more

    The Roku has never let me down
    5 Stars
    The Roku has never let me down
    I have purchased this device on December of 2019 and it is still going strong. The roku was my first ever streaming device I ever had and I don't think I will go to another brand again. The only downside is the controller is a bit small and can be easily lost if misplaced. Also the set does come with adhesive tape what I reccomend those that want to stick their streaming device somewhere is to stick it where it is not in the way of anything and make sure it is somewhere you will not want to move it again. Also it does get hot time from time so maybe pull plugs to cool it off or manual restart.
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    Top reviews from the United States

    Translate all reviews to English
    Jorge Vallejo
    5.0 out of 5 stars Roku Premiere: ¡Adiós cable, hola streaming!
    Reviewed in the United States on April 27, 2024
    Verified Purchase
    Roku Premiere: ¡Adiós cable, hola streaming!
    ¡Estoy absolutamente encantada con el Roku Premiere! Ha sido una de las mejores compras que he hecho. ⭐⭐⭐⭐⭐
    Lo que me fascina:
    Ahorro de dinero: ¡Adiós a las facturas de cable y satélite! Con Roku, solo pago por las plataformas de streaming que quiero, como Netflix, Disney+ o Hulu. Además, Pluto TV ofrece canales de televisión gratis, lo cual es increíble. 🤑
    Simplicidad: La interfaz es muy fácil de usar, incluso para personas que no son expertas en tecnología. Encontrar y acceder a mis programas y películas favoritas es rapidísimo.
    Velocidad: El Roku Premiere es súper rápido. No hay retrasos ni interrupciones al cargar contenido, incluso en 4K. ⚡
    Calidad de imagen: La calidad de imagen en HD, 4K y HDR es impresionante. Mis películas y programas se ven increíbles. 🤩
    Control remoto: El control remoto es sencillo y fácil de usar. Además, puedo controlar el Roku con mi voz usando el asistente de Google o Alexa.
    Sinceramente, no tengo ninguna queja sobre el Roku Premiere. Ha superado mis expectativas en todos los sentidos. Si estás buscando una forma de cortar el cable y disfrutar de streaming de alta calidad, ¡te recomiendo el Roku Premiere sin dudarlo! 🎉
    Espero que esta reseña te inspire a dar el salto al streaming. ¡Disfruta del entretenimiento!
    Helpful
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    German Ladino
    5.0 out of 5 stars genial para su función!
    Reviewed in the United States on April 17, 2024
    Verified Purchase
    si no tienes un televisor inteligente pero si quieres ver Netflix y otras plataformas de entreteniminto y no comprar un televisor nuevo esta es tu mejor opción todas las plataformas que puedas pensar sale una nueva y de una va para Roku tiene calidad ¡4K! y inclusive pues ver películas gracias a la compra del Roku ¡gratis!

    Ranking:10/10
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    Susan C
    5.0 out of 5 stars If your TV is old
    Reviewed in the United States on March 30, 2024
    Verified Purchase
    This is the perfect device if you have an old smart TV. Roku sets up the apps all on one page you can add to apps page. Also Roku steers you to all free streaming. NO monthly fees! If you’re ready to cut the cord (Cable TV) this is the way to go for streaming still need internet services.
    Helpful
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    Thomas A Gemetti
    5.0 out of 5 stars Good Product
    Reviewed in the United States on April 4, 2024
    Verified Purchase
    Seems to work well in all respects that I have tried at this point. Mainly used to turn an older TV into a Smart TV. Reasonably priced
    One person found this helpful
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    Julie R
    4.0 out of 5 stars Amazing little device lets me watch TV without paying exorbitant cable/satellite charges
    Reviewed in the United States on December 14, 2022
    Verified Purchase
    I got this Roku for one main reason: Peacock. I have several NBC shows (Law & Order series mostly) that I really like to watch, and if I miss them live, then there is apparently no other way to watch them except through Peacock. We have a Samsung smart TV, so we can get a ton of channels through that, and I was able to access Netflix, Disney+, HBO Max, YouTube, basically everything through the Samsung TV, except that darn Peacock. So Roku it was. Since I only wanted it for that one app, I just went with the basic model. I'll admit it, I'm a middle-aged woman "cutting the cord" for the first time, so not the most technologically savvy around. My adult kids recommended the Roku, so I went with it. Here's what I learned, for better or for worse:

    There is a steep learning curve on this device. I asked my adult son to install it for me, but he didn't have time, so I did it myself. That turned out to be quite simple. The hardest part was figuring out how to get behind that giant TV and heavy stand. LOL! Once I got it installed, then I had to figure out how to use it. I'm still getting used to the various "channels" on this thing, and my husband has completely given up. He just plain won't use it. If he can't find it on Netflix, Prime or YouTube, he just won't watch it, or he'll wait for me. Now that I know how it works, I find it pretty easy to navigate, but there is just no substitute for playing around with it and getting to know it.

    Peacock is a pain in the ***! The whole reason for buying the Roku was to get Peacock, which advertises this wonderful "free version". Turns out that the "free version" of the app has diddly-squat to offer, and if you want to actually watch anything, you have to ante-up for the subscription. I did get a special offer to try Peacock for a year for only $19.95, so I went with it, but I highly doubt that I will renew it next year when I have to pay full price. If I am paying for a subscription, then I don't think I should also have to suffer through all the ads. I don't mind it at $20/year, but I will not do that at $10/month. The deal-breaker actually will be whether they continue to carry Hallmark channel. If so, then I MIGHT renew my subscription, but if this is just a temporary add-on for the Christmas season, then 99% sure I won't renew. Sorry for the diversion - just had to get that off my chest.

    Having said that, I have found that the Roku is actually more user friendly than the smart TV, at least for the "free" channels. I still use the smart TV apps for Netflix, Prime, etc., for reasons that will be clear further in this review. I like the Roku channel and it's selections - I can always find something to watch. The other channels have their pros and cons, but all in all, I find that I watch through the Roku much more than I expected (and almost never watch Peacock). I wish I didn't have to watch ads again, but then I remind myself that in exchange for those ads, I am saving $120/month by no longer having satellite and DVR. At some point, I'd like to figure out an option to record my network shows, but figure it's best to understand streaming first.

    I wish I had known that the base model means the streaming isn't quite as smooth and quick as I have come to expect from my other streaming services. Especially since the Roku is literally 12 inches away from the internet router. Had I known this, I would have stepped up to a faster device. It's not awful, but it is annoying to have that delay at times. I initially thought the problem was our internet service (we are in a rural community with poor internet service), but then I realized that the problem is only when watching Roku, none of the other streaming channels.

    Here's my HUGE complaint about the Roku: it screws up my TV volume. We have a Samsung TV with Sonos soundbar. I can control the volume with my remote on every app except the Roku. Once I start watching Roku, the volume is stuck at that level unless I go into the Sonos app on my phone and adjust it there. Even worse, once I switch to a different app, I still can't control the volume with the remote unless I go to Samsung TV Plus first, watch a few seconds and adjust volume there, then the other apps will work as expected. I have tried everything I can think of to fix this, searched countless help sites, message boards, etc., and nothing works. I have just come to accept that I have to have my phone handy and Sonos app available if I am going to watch TV on Roku. Yet another reason my husband refuses to use the Roku....

    One final note: my son gave me a Fire stick for our bedroom TV, so I've started a little comparison here. It's faster than the Roku, even though it is at the other end of the house from the router, and the screen is a bit more familiar since it mimics Prime, which we were already used to. I struggle to locate some of the apps on that one, though, and I think the search feature on Roku is better. I don't have any of the volume or speed problems with Fire stick that I do with Roku, and it is easily added to and removed from the TV, so it is likely to be our option for travelling. I'm still toying with the idea of upgrading the Roku in the living room, though, since that is our primary TV, and maybe I'll like it better. And if I'm lucky, the upgraded Roku will have volume control that works. :)
    42 people found this helpful
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    AMW
    5.0 out of 5 stars Game changer
    Reviewed in the United States on April 8, 2024
    Verified Purchase
    It’s well worth the price if you do nothing but watch YouTube channels for free!
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    Betty
    5.0 out of 5 stars Funciona
    Reviewed in the United States on March 28, 2024
    Verified Purchase
    Muy chulo, realmente no leí la descripción y no tenía volumen botón pero por demás es muy fácil de instalar y mando desde larga distancia
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    TWinn
    5.0 out of 5 stars Excellent Media Player
    Reviewed in the United States on April 6, 2024
    Verified Purchase
    Works as advertised. Easy to set up and use.
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    Raymund Vanderbyl
    5.0 out of 5 stars Easy setup.
    Reviewed in Canada on December 23, 2023
    Verified Purchase
    Never used Roku tv before but I was impressed by how easy it was to setup. Works great
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    Sol Alcalá
    5.0 out of 5 stars Excelente
    Reviewed in Mexico on April 2, 2024
    Verified Purchase
    Llegó en perfectas condiciones, es fácil de instalar y resistente, el control ha sufrido algunas caídas y sigue funcionando perfectamente; la imagen es muy buena. Nuestra tele no tenía todas las aplicaciones que ofrece Roku, vale totalmente la pena.
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    Julijette Georgara
    4.0 out of 5 stars Goeie apparaat
    Reviewed in the Netherlands on March 10, 2022
    Verified Purchase
    Ben heel blij mee , doet alles goed . Alleen de app van Disney plus en HBO Max kan ik niet vinden op mijn streaming channels ! Beetje apart vind ik dat een beetje
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    Ale
    5.0 out of 5 stars Fácil de instalar. Lleno todas mis expectativas! Súper recomendado
    Reviewed in Spain on November 23, 2021
    Verified Purchase
    Viajo siempre y con roku puedo seguir viendo en cualquier televisor Netflix, seguir YouTube con mis contenidos de colorimetria
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    fredbe1981
    4.0 out of 5 stars Produit destiné aux USA
    Reviewed in France on September 16, 2021
    Verified Purchase
    Le produit fonctionne très bien mais attention, il est destiné aux USA.
    L'adaptateur secteur fourni est une prise US ou UK - j'ai alimenté le boitier via la prise USB de ma tv.

    aussi une fois activé certaines apps sont indisponibles (Disney+, ou Amazon Prime Video) alors que Netflix, Apple TV ou YouTube fonctionnent.

    Ceci est du a la géolocalisation du produit, qui bride certaines fonctions chez nous.
    Par contre j'arrive à utiliser Disney+ et Amazon via la fonction Apple AirPlay et tout fonctionne alors très bien.
    5 people found this helpful
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